News Releases

News Release - Manitoba

June 25, 2021

Province Makes Enhancements to Manitoba Interactive Digital Media Tax Credit as Part of Budget 2021

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Modernized Tax Credit Will Help Attract Investment, Jobs and Growth In the Interactive Digital Media Sector: Eichler

The Manitoba government has enhanced the Manitoba Interactive Digital Media Tax Credit (MIDMTC) to help stimulate economic growth and job creation in Manitoba’s interactive digital media industry and attract new investment to the sector, Economic Development and Jobs Minister Ralph Eichler announced today.

“Modernizing the Manitoba Interactive Digital Media Tax Credit will make Manitoba’s tax credit more competitive with other jurisdictions and serve as an important tool to help attract investment, jobs and growth in the sector,” said Eichler. “By making the tax credit permanent, we are ensuring there is stability and predictability for Manitoba’s digital media industry. This will give companies looking to invest in Manitoba’s interactive digital media industry more confidence about the policy support environment into which they are entering.”

The MIDMTC is a refundable corporate income tax credit that provides up to a 40 per cent credit on qualified labour expenditures, and some marketing and distribution expenses incurred in the development of eligible interactive digital media products for market. Since it was introduced in 2008, the MIDMTC has approved more than 175 interactive digital media projects and has returned over $10 million in tax credits to Manitoba companies.

As part of Budget 2021, the province has renewed the MIDMTC and expanded eligible types of product development activities, to allow the interactive digital media industry to claim more add-on activities that are required to launch products. Expanded eligibility includes information technology activities, data analysis and system improvements. The province will also streamline and simplify the application process and reduce the administrative burden for applicants, which includes allowing companies to apply for all eligible projects in one application rather than separately. A formalized knowledge-sharing structure with New Media Manitoba, Economic Development Winnipeg and industry representatives will also be initiated to promote shared understanding of changes in the industry and emerging changes in the sector.

“Manitoba’s interactive digital media industry continues to grow exponentially and the ongoing partnership between the province and the industry, as typified by the changes to the MIDMTC, set the interactive digital media sector up for years of growth to come,” said Louie Ghiz, executive director of New Media Manitoba. “In growing areas such as video game development, smart public investments like the MIDMTC – coupled, of course, with the ingenuity of Canada’s games developers – have led this country to capture more than its fair share of global growth. This MIDMTC investment creates economic development through innovation, which will lead to knowledge-based industry jobs of the future and allow Manitoba to compete with interactive digital media companies nationally and globally.”

Over the last decade, jobs in Manitoba’s interactive digital media sector have increased to over 3,800 full-time positions from 680. The industry’s contribution to the provincial gross domestic product increased to $200 million in 2017 from $38 million in 2012, and continues to climb. While the sector comprises a variety of types of companies, the most recognizable may be video games, a global industry capturing an ever-growing audience.   

“These enhancements will modernize and streamline the MIDMTC to help position Manitoba as a video game development hub,” said Eichler. “Manitoba has a strong talent pipeline with high schools and post-secondary institutions collaborating with the interactive digital media industry, which positions Manitoba well for attracting increased investment.”

To view today’s video announcement, visit
More information on MIDMTC is available at

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