December 15, 2022
Manitoba Government Highlights Success of Protein Advantage Strategy at Inaugural Animal Protein Summit
The Manitoba Protein Advantage Strategy has already attained more than 55 per cent of its key investment and job creation targets, Agriculture Minister Derek Johnson announced today at the inaugural Animal Protein Summit, which brought together industry, government and academia stakeholders to foster dialogue around sustainable protein systems.
“Our government recognizes that sustainable protein is the future and we are committed to continue working to build our province as a global protein supplier of choice,” said Johnson. “Manitoba was the first North American jurisdiction to develop a comprehensive strategy to advance sustainable protein, and I am pleased to report on our strategy’s significant achievements to date.”
The minister noted the strategy has already attracted over $823 million in new investments — 55 per cent of its goal — and created 912 new jobs — 59 per cent of its goal. The ongoing momentum of the strategy has been very positive, with partnerships from provincial, national and international businesses and organizations, added Johnson.
Animal protein is an essential pillar of the global food system, noted the minister, adding that the thriving sector brings substantial ecological, economic and societal benefits to Manitoba. The level and scope of investment happening around the province is remarkable, said Johnson.
Some of the animal protein sector’s recent achievements include:
- a $182-million investment by Maple Leaf Foods to expand its bacon plant, which added 350 permanent full-time jobs;
- a $35-million investment by Topigs Norsvin in its Plumas sow facility, which added 28 permanent high-tech jobs in rural Manitoba;
- a $19-million investment by Bothwell Cheese to upgrade its processing and distribution capacity, which added 30 permanent full-time jobs;
- a $10-million investment by Burnbrae Farms Limited to increase its egg processing and grading capacity; and
- a $7-million investment by True North Foods to expand its beef processing capacity, which will add up to 80 new jobs over the next four years.
The Manitoba government launched the Protein Advantage Strategy in 2019 to grow the animal and plant protein sector and advance the profitability and competitiveness of Manitoba producers and processors. The strategy aims to attract new investment of $1.5 billion and create 1,550 new jobs by 2025.
To learn more about Manitoba’s work in protein innovation, visit: https://gov.mb.ca/agriculture/protein/index.html.
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